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Sustainable Business Weekend Workshops

For the Monterey Institute of International Studies:

Corporate Social Responsibility introduces students to the challenges and opportunities posed by emerging norms and standards of corporate conduct. The workshop will provide concepts and tools for incorporating emerging issues proactively into business strategies.

Environmental Issues in Business explores how business can benefit from reductions in energy and water use, waste minimization, lower virgin material and energy content in products, innovative business models and management tools, toxics substitution, packaging redesign, and other "green" business practices. We include special discussions of ISO 14000, Eco-preneurs, and the emerging Walmart Sustainability Index.

Metrics for Sustainability covers and utilizes several major metrics, for example, the Global Reporting Initiative, Scoreboard, the GHG Protocol, or EPA Portfolio Manager. We emphasize the necessity of matching the data to the decision-making process, understanding why we measure, what to measure, and the limitations of measurement in sustainability.

Innovation for Sustainability. A natural affinity occurs between some sustainable technologies and markets that serve the poor of the world. This workshop explores the opportunities for business to serve the base of the pyramid, including innovative and appropriate products, services, pricing practices, packaging, sales and marketing methods, and business models.

Investment and Sustainability explores the full spectrum of investments - from socially responsible (SRI) mutual funds to private equities and debt finance for sustainable technologies - how to identify the optimal risk/reward equation, current trends and principles of "triple bottom line" investing, and practical applications of these tools for solving international sustainability challenges.

Business Planning for Sustainability gives students an opportunity to explore the process and tools for creating and launching businesses (for profit or not-for profit) designed around principles of sustainability. Participants identify and assess sustainable business opportunities, evaluate potential markets and how to reach them, and explore strategies for capital formation. Working in teams, participants develop and present a concise business plan and participate in a simulated "investor forum."